APEDA takes action to promote agricultural products from J&K, Ladakh

Acacia honey

The Agricultural and Processed Food Export Development Authority (APEDA) has launched some efforts to popularize some of the Union Territories of Jammu, Kashmir and Lakadh, unique agricultural products, such as Mushkbudji aromatic rice , acacia honey and apples from the Kashmir valley.

Commercial shipments of Ladakh Halman apricots from Leh to Dubai first started in August-September, with local businessmen from Kargil handling the exports.

According to a statement from the Ministry of Commerce, samples of Mushkbudji rice and acacia honey were shipped to Dubai, Oman and other markets in West Asia in August. Apples grown in the Kashmir Valley were also delivered to the same markets as the samples.

He said that once the export value chain is built, regular shipments of this product to West Asia will begin.

APEDA, which is responsible for promoting agricultural exports from the 3 Union territories, has also taken measures to sensitize producers, exporters, government officials and other stakeholders to the criteria of the National Organic Production Program ( NPOP). This is essential if exports are to increase.

As a result, in March-April of this year, Kashmir saffron, a IG label product, was shipped to Dubai and other markets in West Asia, while the Mishri type of Kashmir Valley cherries was shipped to Dubai in June-July. Cherries are receiving repeated export orders, according to the press release.

Last month, samples of sea buckthorn juice, pulp, concentrate, oil and herbal fusion tea were supplied to Indian food manufacturers for the creation of products for domestic markets and international. According to the press release, the articles may take some time to reach the global food market.

The seed certification officers, the Directorate of Agriculture, Horticulture and Animal Husbandry and the Sher-e-Kashmir University of Agricultural Science and Technology (SKUAST) of the Srinagar and Jammu regions have all were made aware by APEDA to join the organic certification agency within the framework of the NPOP. in July 2021.

The authority has signed MoUs with Sher-e-Kashmir University of Agricultural Science and Technology and the Jammu and Kashmir Trade Promotion Organization (JKTPO) for technical assistance and promotional activities aimed at increasing productivity and promoting potential regional products.

In July 2021, APEDA discussed the issue of global export logistics requirements for the Union Territories of Jammu and Kashmir with the Ministry of Civil Aviation, Central Warehousing Corporation and other relevant departments for the establishment of customs clearance facilities, X-rays and processing of perishable goods and the issuance of phytosanitary certificates, according to the statement.

APEDA also organized virtual buyer-seller meetings in the Jammu and Kashmir regions to generate business leads, with the participation of 34 stakeholders from Kashmir and 25 from Jammu.

In addition to identifying potential export products such as apple, cherry, walnut, honey, saffron, rice and gucchi, APEDA developed and provided a draft agricultural export plan for the valley. of Kashmir and the Jammu division.

Ladakh, a Union territory, is working on an agricultural export strategy that would include potential export items like sea buckthorn and apricots.

According to the statement, APEDA plans to hold a stakeholder meeting in September 2021 with start-ups, entrepreneurs, cooperatives, FPOs, FPCs, UT officials, relevant officials of the agricultural university, KVK and ICAR institutions to stimulate exports of potential products. from UT of Jammu and Kashmir.

APEDA also co-organized a Vanijya Utsav in Leh on September 21-22, during which stakeholders discussed how to link Union area products to the international market, according to the statement.

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